Forever 21 & Riley Rose - Store Signage & Lightbox Designs

Forever 21

Developed lightbox visuals that were strategically placed
around the store, including entry points and fitting room
areas, to support the overall customer journey.

(Left) Custom artwork designed to wrap the EAS
(Electronic Article Surveillance) systems at all
entrances and exits of Riley Rose stores.

(Below) Lightbox directory graphic to help guide customers
to the Riley Rose store within select Forever 21 locations.

Riley Rose

Developed large-scale exterior mural artwork for the
New Hartford, NY store to enhance curb appeal and reflect
the brand’s visual identity.

Forever 21 Red